fertilyfe

Welcome to fertilyfe. We are a clinically informed media platform and coping community dedicated to the interconnectivity of grief and fertility.

Our Mission: To educate and empower Aspiring Parents (APs) to bring their dreams to lYfe through intentional coping and informed decision-making.

Our Story: Based on seven years of IVF and surrogacy, we share a proactive curation of healthy coping strategies. Following a "futile" diagnosis, prolonged IVF, and the sudden passing of Rachel’s Dad, Alan "Al" Gerber, we were forced to navigate cumulative grief without a roadmap.

These concurrent, transformational experiences revealed a critical void in patient advocacy.

Our Philosophy:

  • We are done with the word "journey." Fertility is a significant life event.

  • The "Y" is intentional. It represents our "Why"—to help you become the CEO of your own experience.

  • It’s YOUR life. The tree of life is yours to nurture and create.

The Mantras: Inspired by Al's wisdom, we operate on two core beliefs that carried us through: "If you want to be a parent, you’ll be a parent" and "Make It A Great Day."

We encourage anyone trying to conceive to stay open to your options, accept your path, and embrace the flow of life.

CONNECT WITH US:

Website: https://www.fertilyfe.com

LinkedIn: https://www.linkedin.com/company/fertilyfe/

Instagram: https://www.instagram.com/fertilyfe/

TikTok: https://www.tiktok.com/@fertilyfe?_r=1&_t=ZT-926hUQW6Rfa

Episodes

7 days ago

1 min

“How supportive the partner is, is a huge aspect to this — if they have an unsupportive partner who’s just along for the ride, that can be very challenging.”
Dr. Micah Hill joins fertilyfe, recorded live at MRSi 2026, to talk about the stress-and-infertility myth that won’t die, and why no single factor explains the full weight of the IVF experience.
Dr. Hill is the Deputy Editor of Fertility + Sterility, the clinical journal of the American Society of Reproductive Medicine and a reproductive endocrinologist at Shady Grove Fertility.
#fertilyfe #MRSI2026 #ASRM2026 #IVF #Surrogacy #Grief #Coping

7 days ago

1 min

Oct 27, 2026

2 min

“Nobody expects to go into a clinic. Not one patient has entered a clinic and said, ‘this was my plan.’ That’s not part of the daydream.”
Cynthia Hudson of TMRW Life Sciences joins fertilyfe, recorded live at MRSi 2026, to talk about her path from embryologist to innovator — and why understanding your egg-freezing options early changes everything.
New season, recorded live at MRSi. Subscribe and join the community.
#fertilyfe #MRSi2026 #IVFSupport #CEOofYourFertilyfe

Oct 27, 2026

2 min

Oct 26, 2026

49 min

“Don’t give up. Whether it’s a different doctor, a different clinic, a different protocol — egg donation, embryo donation, surrogacy — eventually, you’ll be a parent if you want to be a parent.”
Dr. Eric Forman of Columbia University Fertility Center joins fertilyfe, recorded live at MRSi 2026, to talk about what keeps patients going through failed cycles and pivoted plans — and why the doctor-embryologist relationship matters more than most patients realize.
New season, recorded live at MRSi. Subscribe and join the community.
#fertilyfe #MRSi2026 #CEOofYourFertilyfe #IVFSupport

Oct 26, 2026

49 min

Oct 26, 2026

1 min

“Decisions about when you’re going to have kids, if you’re going to have kids, who you’re going to have kids with, how you’re going to have those kids — those all belong in one place, with that person.”
Sean Tipton of ASRM joins fertilyfe, recorded live at MRSi 2026, to talk about insurance timing, patient autonomy, and thirty years spent aligning organizational values with personal conviction.
New season, recorded live at MRSi. Subscribe and join the community.
#fertilyfe #MRSi2026 #IVFSupport #PatientAdvocacy

Oct 26, 2026

1 min

Oct 23, 2026

36 min

“Decisions about when you’re going to have kids, if you’re going to have kids, who you’re going to have kids with, how you’re going to have those kids — those all belong in one place, with that person.”
Sean Tipton of ASRM joins fertilyfe, recorded live at MRSi 2026, to talk about insurance timing, patient autonomy, and thirty years spent aligning organizational values with personal conviction.
New season, recorded live at MRSi. Subscribe and join the community.
#fertilyfe #MRSi2026 #IVFSupport #PatientAdvocacy

Oct 23, 2026

36 min

Oct 22, 2026

41 min

“The number one reason patients leave clinics was communication and feeling known… they were just feeling very lost on an island.”
Jill Chisholm, CEO of Gene Screen, joins fertilyfe, recorded live at MRSi 2026, to talk about the data behind patient dropout, and how earlier access to genetic screening information changes patients’ options.
New season, recorded live at MRSi. Subscribe and join the community.
#fertilyfe #MRSi2026 #IVFSupport #PatientRetention

Oct 22, 2026

41 min

Oct 22, 2026

3 min

“Don’t give up. Whether it’s a different doctor, a different clinic, a different protocol — egg donation, embryo donation, surrogacy — eventually, you’ll be a parent if you want to be a parent.”
Dr. Eric Forman of Columbia University Fertility Center joins fertilyfe, recorded live at MRSi 2026, to talk about what keeps patients going through failed cycles and pivoted plans — and why the doctor-embryologist relationship matters more than most patients realize.
New season, recorded live at MRSi. Subscribe and join the community.
#fertilyfe #MRSi2026 #CEOofYourFertilyfe #IVFSupport

Oct 22, 2026

3 min

Oct 9, 2026

1 min

“The number one reason patients leave clinics was communication and feeling known… they were just feeling very lost on an island.”
Jill Chisholm, CEO of Gene Screen, joins fertilyfe, recorded live at MRSi 2026, to talk about the data behind patient dropout, and how earlier access to genetic screening information changes patients’ options.
New season, recorded live at MRSi. Subscribe and join the community.
#fertilyfe #MRSi2026 #IVFSupport #PatientRetention

Oct 9, 2026

1 min

Oct 7, 2026

37 min

Richard Groberg and Brijinder Minhas of MidCap Advisors join Rachel Gerber Kule to talk about what makes fertility practices successful: putting the patient at the center, and being ready when it's time to sell.
In this episode:
Why patients retain under 20% of a consult, and how reinforcement helps
Why trust, navigators, and reminders keep patients confident in their care
How buyers assess a practice, and what a 360 triage looks for
Why owners think they're doing a fantastic job when not everyone is
When to start thinking about selling, and what a 3 to 5 year transition can look like
In partnership with MidCap Advisors. A Pursuit PR Studios production.
Subscribe for more conversations from the Midwest Reproductive Symposium International. 
Learn more at https://www.fertilyfe.com/

Oct 7, 2026

37 min

Aug 19, 2026

4 min

“The future of fertility will…” — that’s the question Dr. Angie Beltsos posed to our panel on innovation in the patient experience.
My answer: innovation isn’t always a new device or a breakthrough technology. Sometimes the most powerful innovation is empathy. I know because I lived it.
When I was told my prognosis was “futile,” I had two choices — be a passenger in my own tragedy, or become the CEO of my fertility treatment. Empathy and support are what make that possible. They’re what turn a clinical process into a human one.

Aug 19, 2026

4 min

Copyright 2025-2026 All rights reserved.

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